My friend Mel emailed me this wonderful true story. You’ll be glad that you read it, and I hope you’ll pass it on as I’m doing here… Enjoy! It happened every Friday evening, almost without fail, when the sun resembled a giant orange and was starting to dip into the blue ocean. Old Ed came …
Want to connect with your audience? Get them emotionally involved. Get their juices flowing. It works every time. Think about the current political environment–it seems like there’s massive amounts of passion all across the horizon. Unfortunately much of it is based on fear and scarcity, and it can have far-reaching impact on all of us on …
The Power of Passion: How to Create Emotional Content That Magnetically Attracts Clients Read More »